Why WordPress

If you are looking to create a website that has content that remains static a  xhtml and css based website could be the answer for you or your business. If you have a well established brand you may want a spectacular flash website that will strengthen your relationship with previously established customers. Flash can also be used to build your website when traffic is generated by a more comprehensive marketing plan driven by conventional advertising. If, on the other hand, you are looking to have a website that has dynamic content that you or your staff will be adding to on a regular basis then you are going to need a content management system. Fresh accessible content is of major importance when you rely on search engine optimization to drive new clients to your website.

I first came across WordPress in a web design magazine a couple of years ago.  I found out it was a free platform that anyone could use so I decided to give it a try.  After building a couple of themes I was totally blown away by the functionality of this content management platform. There is a bit of a learning curve when you begin to build custom sites but if you have a good grasp of  web tools like xhtml, css, JavaScript and php it doesn’t take long to get on your way. If you are a novice at building websites there are a number of pre-built web themes that are available for you to use.

There are a huge number of widgets and plug-ins that you can use to improve the functionality of your website. This modular approach allows for a great deal of flexibility and variation in the implementation of WordPress. It is possible to create a site that incorporates other technologies into a WordPress theme. I used Adobe After Effects and Flash to create the name in lightening effect on my home page.  I wanted to grab attention on the home page but I didn’t want to have the same effect repeating over and over again on each page. The key to solving the problem was in WordPress’ modular design and using css to position the swf file exactly where I wanted it.